The case for WebP over JPG
JPG has been the default photo format for three decades, and it's still excellent. But WebP, designed by Google specifically for the web, compresses photographs more efficiently using the same lossy approach plus smarter prediction. In practice that means a WebP file roughly 25–35% smaller than a JPG at the same visual quality. Across a whole page of images, that adds up to a faster load and a better Core Web Vitals score.
What to expect when re-compressing
Your JPG is already lossy, so converting to WebP re-compresses an image that's been compressed once. This isn't a problem at sensible quality settings — at 80% or above the change is generally imperceptible — but it's worth knowing. Don't repeatedly round-trip the same image between lossy formats, and keep your original if you might need to re-export later.
If your JPGs are full-resolution camera files but they'll be displayed small, set a Max width (e.g. 1920px). Resizing before encoding compounds the WebP savings dramatically.
How to convert
- Output is set to WebP and quality to 80%. Adjust to taste.
- Drop your JPG files above, or click to browse.
- Check the per-file savings, then download individually or as a ZIP.
Re-compress JPGs in place with the quality slider.
More background: JPG vs PNG vs WebP and resizing images for the web.